IPG Mediabrands
Firm LocationKöln, Germany
Project locationHamburg, Köln
Companybrandherm + krumrey interior architecture
Lead ArchitectCatharina Wegener, Julia Dörffel
ClientIPG Mediabrands
The new location of the agency "IPG mediabrands" is a place for coming together that offers anabove-average number of communal spaces for teamwork and the collective development of ideas, alongside traditional workstations. Instead of a conventional design, the different spaces had been created as individual room ‘pixels’. Blue and red upholstered furniture, shelving and textile room dividers act as ‘pixel’ elements, playfully dividing the work and meeting zones. Pixel-like carpet tiles in fresh shades of blue and red also mark out the different spatial offerings.